Yellow Brick Road, the financial planning and mortgage origination business set up by former Wizard CEO Mark Bouris, provided an insight into its affairs at the end of last week as it prepared for a backdoor listing.YBR plans to list on the Australian Securities Exchange through ITS Capital Investments, a Perth former recruitment firm to which it sold its operating businesses and which holds A$2.7 million in cash. Bell Potter is the adviser.The expert's report for the notice of meeting of ITS shareholders, prepared by Grant Thornton, shows Yellow Brick Road to be only marginally profitable at this stage. It missed its budget targets in 2010.The report shows revenue in 2009 was $7.5 million; revenue in 2010 was $8.9 million, and revenue in the first five months of the 2011 financial year was $4.0 million.YBR made a profit of $337,000 in 2009; a profit of $14,000 in 2010, and a loss of $301,000 in the first five months of the current financial year.Established in July 2007 by Mark Bouris, after he left Wizard Home Loans (which was then owned by GE Capital), YBR had 37 branches at September 2010. The firm had 2500 clients at March 2010 and a home loans book of $130 million, as well as $335 million in funds under advice at the same time.According to Grant Thornton, "The intention of the current management of YBR is to replicate the growth and success of Wizard in YBR."In 2009, GE Capital sold Wizard Home Loans to Aussie Home Loans (which is itself now part-owned by Commonwealth Bank). Aussie dispensed with the Wizard brand name.Home loans accounted for two per cent of revenue in 2009 and 10 per cent in 2010, though this percentage is likely to increase. YBR management is seeking to open 150 franchises by 2014.YBR originates home loans under its own brand, using funding from Gateway Credit Union and Resimac. YBR is also a finance broker.One attractive marketing point for potential borrowers, though a controversial one, is that Gateway "has agreed to not increase the price of its home loans outside of rate rises implicated by the Reserve Bank of Australia," the Grant Thornton report notes.ITS shareholders will vote on the Yellow Brick Road proposal on March 17.