Judo Capital is the latest banking aspirant pledging to steer clear of the Australian Banking Association, with the lender's most senior executives saying they want nothing to do with the industry peak body.The business lending specialist, which is believed to be on the cusp of securing a full banking licence from APRA, is aiming to break the major banks' grip over the lucrative SME market.Judo's joint CEOs Joseph Healy and David Hornery told Banking Day the company would not be joining the ABA because its policy positions invariably reflect the concerns of the major banks."Our intention is not to join the Australian Banking Association," Healy told Banking Day."A big reason why Judo is entering the market is to challenge the market dominance of the major players in small business banking."The ABA is heavily aligned with the interests of the largest incumbents in the industry, so it makes little sense for a new player like us to be joining their club."Judo is the third bank startup to snub the industry peak body after restricted licence holders - Volt Bank and Xinja Bank - said in June they were philosophically opposed to entering the ABA fold.Volt Bank's managing director Steve Weston has been a strident critic of the ABA's controversial television advertising campaigns, saying they have appeared "disingenuous" to the Australian public."I think we would have a much better opportunity to improve how banking services are provided by showing we can do it differently rather than having an association with the ABA," Weston told Banking Day in June.While Volt and Xinja have discussed the possibility of setting up an alternative industry body to the ABA, Judo has not yet joined the talks."We have not been a part of those discussions," said Judo's Hornery."However, we would be open to such a proposal if our licence application is successful."Judo is widely viewed as one of the most serious challengers to emerge from the fintech community because of the human capital it has attracted to its board and senior executive team.Healy and Hornery are veterans of the SME lending market, having led key business banking operations at NAB and ANZ, respectively.The board is loaded with other heavy hitters who, in most cases, have ploughed oodles of cash into the business.Australian directors include Melbourne businessman Geoff Lord, former Treasury kingpin John Fraser and ex-Westpac bigwig David Fite.The board's global connections have opened doors to a raft of offshore investors, including the Abu Dhabi Capital Group, the Ontario Pension Trust and China's Zhong Yi Investment Corporation.The upshot is that Judo has mustered more firepower - in the form of capital - than any of the other fintechs now angling for pieces of the Australian banking pie.Having raised A$140 million to kickstart the business, Healy believes Judo is well placed to begin climbing towards its "modest target" of claiming 3 per cent of the SME lending market within five years." We think over the next five years we can grow to around 3 per cent market share," he said."That