Directors of local takeover target Goldfields Money seem poised to advance the A$97 million planned merger with loan broking aggregator Finsure Finance & Insurance Pty Ltd.The ASX-listed shares of Goldfields Money(GM) were placed in a trading halt at the request of the company on Monday pending an announcement later in the week.GM's board entered a binding merger agreement with Finsure in January, which values GM's listed shares at $1.50 each.Under the deal, Finsure will acquire a 60 per cent stake in the merged entity.The merger will boost GM's profitability significantly, with Finsure having generated a full year net profit of $4.2 million in 2017 compared to Goldfield's 12-month loss of almost $1 million.According to the terms of the binding agreement, Goldfields shareholders were scheduled to attend an extraordinary general meeting in March to approve the merger, but several conditions were not satisfied until last week.GM's board is promoting the deal to shareholders on the grounds that it will improve the company's profitability and potentially lower the funding costs of the business.However, the deal carries some business risk for GM shareholders given that most of Finsure's revenue is sourced from mortgage commissions paid by lenders.A likely outcome of the swathe of inquiries into banking industry practices is that home lenders are likely to come under pressure to rein in volume-based payments to brokers and aggregators as well as trail commissions.Such developments could upset the financial performance of businesses such as Finsure and erode the value of the transaction for GM shareholders.GM might also attract extra attention from several regulators over how it manages the conflict of being a retail home loan lender and operator of a mortgage broker aggregation platform.The GM board last year rejected a buyout offer from its largest shareholder Firstmac that was pitched at $1.27 a share.GM scrip last traded on Friday when the share price closed at a six cent premium to the $1.50 merger offer.