Are banks capitalising on the opportunities to acquire customers over digital and mobile channels? Avoka, the global leader in digital customer acquisition for financial services, has just released its second annual Digital Sales report which measured the digital sales capabilities of the 32 largest banks in three regions: Australia, North America and Europe. The 2017 "State of Digital Sales in Banking" study ranks and compares the digital account opening capabilities of these banks both in breadth of their offering and quality of their customer experience. For the first time, Avoka has included a "Digital Sales in Banking Readiness Matrix" in the 2017 report which maps the banks based on their digital sales capabilities and quality of their user experience.  It also examines the changes from last year, and outlines some opportunities banks have to maximise their ability to acquire customers over digital channels. To download your copy of the report, click here.